The Electronic Programme Guide (EPG) is a key differentiator
between traditional analogue radio and DAB Digital Radio. It is an electronic
version of a printed programme guide, broadcast alongside radio.
EPG promotes future programmes to your radio station¡¯s current listeners,
encouraging them to listen for longer at different times of the day which in
turn allows hard revenue to be generated through selling or adding promotions to
the space provided on an EPG.
Providing programme listings promotes your
radio station to non-listeners, giving them a reason to listen to your station
for longer. The EPG provides detailed information about the current programme on
your station, and even web and email links. It enables future technologies such
as manual or automated time-shifting of programmes, and on-demand listening,
which are great features for advertisers who are looking for additional
Management system is a standalone system that is placed in-between the content
generated by the individual service providers and the broadcast of that data.
The system enables broadcasters to upload EPG data in advance, either using
their own in-house system or manually, via the internet using our WorkBench
application. This programme content is verified, scheduled and broadcast on the
necessary EPG channels, providing service providers with the assurance that
their programme listings are being transmitted correctly, reliably and
efficiently, in an agreed worldwide standard.
If your organisation
already uses an in-house Content Management System (CMS) to provide schedule or
programming data, it is very simple to interface with our EPG system. Clients
without a CMS can use our specially created Workbench tool to very easily
generate Electronic Programme Guide data for the EPG Server.
station EPG data can be re-purposed for use across a number of different
platforms. A comprehensive EPG management solution will mean that the programme
listings data only has to be entered into the system once but can be used in
many different platforms.
Electronic Programme Guide offers a number of different revenue
The addition of sponsorship and promotions messaging and logos within the
programme listings will give your advertisers more impact, bolstering any on-air
promotional activity and reinforcing advertising messages.
The addition of premium rate telephone numbers and reverse charge SMS
billing numbers within the programme listings.
The addition of weblinks and email addresses within the programme listings.
By increasing the length of time a listener listens to your radio station,
your station listening hours will be extended.
By capturing new listeners to listen to your radio station, your station
reach will be increased.
The Unique Interactive EPG
Management System The EPG offers extensive branding opportunity
for sponsorships and promotions, and the possibility for revenue providing your
broadcast advertising with more impact. In addition to adding premium rate
telephone numbers and reverse charge SMS billing, the EPG is premium space for
sponsored shows and promotional information.
With on-air activity that
should drive the audience to the EPG for more information, the possibilities of
cross promotion between a data service 'tell me more' service and audio services
become a reality. Rather then a shift in focus to data, EPG data can bolster
any on-air promotional activity and reinforce the advertising
The biggest benefit of an EPG is providing a new way for
listeners to reach the radio station content. Time-shift recording and being
able to select shows in the future from a radio station are both benefits of an
EPG. Reaching more listeners, whilst not a direct revenue stream, should be
considered a value for any broadcaster and advertiser.
Our EPG Management System can be provided to you in two
1. As a managed solution that can be accessed over
private circuits or securely over the Internet
With a managed service we
can provide full product support and security upgrades including a managed
upgrade policy. Our highly-trained support staff are always on hand to deal
with enquiries, issues and providing training.
2. The EPG Management
System can be shipped as a stand-alone product with the possibility of
customising the user interface to suit your needs. Whilst the System is
compliant withinternationalisation and has localised language support, it can be
personalised further with a direct translation into a chosen
Purchasing the EPG Management System as a standalone
productfrom us has the benefit of our support network and training in addition
to the possibility of customising the user interface toyour requirements.
Ownership of the System also opens up the business possibility for providing EPG
data for multiple services in different countries as a reseller of EPG
The Service Delivery team at
Unique Interactive are ready to assist in day-to-day operational scenarios. As a
support system, the Service Delivery team work to IT Service Management Forum
(itSMF) best practice guidelines. The team comprises Redhat Linux certified
engineers and administrators with a strong IT Infrastructure Library (ITIL) and
IT Service Management (ITSM) background. This service is complemented by a
dedicated web enabled client helpdesk with 24-hour support service and
Interface: The user interface (GUI), the "DAB Management Tool"
is JAVA based and can be installed on most of the operating system in the
The GUI handles configurations, reconfigurations, monitoring of the system,
and dynamically changes of labels, PTY etc.
Locally on the
controller the "Administration tool" handles the settings, such
as numbers of encoders, protocols, interfaces etc.
The EPC100 unit negotiates with (optional) upstream entities and handles all
necessary tasks to perform configuration changes. In a hierarchical tree of
connected multiplexer sites the EPC100 is the master and no configuration
changes are allowed without its granted permission.
EPC100 also handles
user interfaces to the system, system configurations and controls all the
connected system units.
EMX100 is the actual multiplexer unit that performs the data multiplexing
into an ETI formatted bitstream. It carry out reconfigurations according to
a programmed schedule and can also switch to a redundant audio encoder unit
if it detects a loss of signal from the primary unit.
MPEG audio is
inserted to the EMX100 via WG1/WG2 or X.21 . STI and ETI formatted data can
be input via G.703, G.704 and V.11 .
and EPC100 are delivered installed and configured in 19", 4 HU industrial
PC:s with Windows NT Workstation 4.0 operating systems. The PC:s have an Intel
Pentium¢â-processor , minimum 128MB SDRAM, 18 GB hard disk, CD and Ethernet
board. Dual hot swap power supply and dual hot swapable disks (RAID1) is standard
equipment, but can be omitted to reduce costs.
Pentium>= III 900 MHz
board with Intel BX chipset.
3C905C-Tx Network Interface Card (NIC)
pcs HD SCSI IBM18GB UW SCSI 7200Rpm
ASR2100S RAID Controller
Trio AGP 2X Graphic card
Redundant power supply. Multi power input. CSA certified
NT 4.0 Servicapack 6a (English)